Instagram Set for AI Makeover as Meta’s Video Editor Expands to Reels
Meta is integrating its AI-powered video editing tool into Instagram Reels, leveraging Movie Gen technology to democratize professional-grade effects. Users will soon manipulate clothing, styles, and backgrounds via preset AI prompts—marking a paradigm shift in accessible creativity.
The rollout begins gradually, with Instagram head Adam Mosseri positioning Reels as the testing ground. This aligns with Meta''s broader AI ambitions, including its ''superintelligence'' initiatives, as short-form video dominates user engagement metrics.